Before you make any jewelry purchase you should educate yourself about the special features of the jewelry or other item (e.g. pearls, watch, gems, gold, platinum, etc.) you are considering purchasing. Match up the quality, customer service and price of competing offers. a. Ask about the store (or online) refund and return policy. f. Don't buy without getting a warranty or guarantee with the item being purchased. Ask for a gemological report for any purchase related to precious gems and a sales receipt.

Investigate the 'store' from whom you are making a purchase. Whether it's a brooch, pendant, necklace or jewelry, understand the stores reputation by checking with others that have made purchases including friends or relatives. Look into the 'buzz' about the company that you are contemplating making your purchase. Determine what professional trade groups your jeweler belongs and what the requirements are of membership. Obtain as much information as you can about the store you are entertaining using from the Better Business Bureau. It is far preferable to deal with a company that have gemological and appraisal educations so you know that what they are saying is based on actual knowledge.

When buying diamonds, pearls, rubies or jewelry on the Internet, look for a BBB Reliability seal to indicate membership in the BBB. Document the details related to your purchase for future use, if necessary. Talking with a representative of the web store is always a good idea so that you have some personal contact. That having been said, getting everything represented in writing is very important. With all that accomplished, wear that jewelry or jewelry as often as possible.