Before laying down your 'plastic' to buy a string of pearls or bracelet or 14k white gold bracelet, read all you can about it so you are a well education purchaser. Be sure that you comparison shop for quality, price and customer service. d. Be sure you understand and can live with the store (or websites) exchange and return policies. b. Review any guarantees or warranties that come with the purchase. Obtain a written sales receipt and, in writing, any information you relied upon in your purchase.

So, how does one find a jeweler that is trust worthy. Whether you are buying diamonds, rubies, a watch of 14k white gold bracelet, investigate the store's reputation. Be sure the store has a long-standing, solid reputation in the community. Professional trade organizations set 'standards'. Determine if your jeweler is a member of any such organizations. The BBB is an excellent source of investigation on a business. Dealing with knowledgeable staff is a must. See if they have a gemological background.

When buying diamonds, pearls, rubies or 14k white gold bracelet on the Internet, look for a BBB Reliability seal to indicate membership in the BBB. Get all the product details in writing (for example by email) including refund policy. Call the online store and get confirmation as to the particulars of the purchase. In addition to the phone conversation, get everything in writing. As a closing comment, the recipient of your jewelry or 14k white gold bracelet is one lucky person!