Before laying down your 'plastic' to buy a string of pearls or bracelet or 18k italian gold jewelry, read all you can about it so you are a well education purchaser. Compare price, service and quality. a. Ask about the store (or online) refund and return policy. a. Carefully read all warranties and guarantees and ask questions if the terms are unclear. Get a sales receipt and, in writing, all the pertinent facts related to the item you are buying.

The saying goes 'if you don't know your jewels, know your jeweler'. Well, checking on the reputation of the sale that you making is of paramount importance when buying diamonds, pearls, watches or 18k italian gold jewelry. A store's 'standing' in your community is an important factor to consider prior to making a purchase. If the jewelry store is a member of any trade organizations, determine what they are and investigate the requirements to belong. Don't forget to look into the background of your jeweler through the BBB - they are an excellent resource. Dealing with knowledgeable staff is a must. See if they have a gemological background.

The BBB Reliability seal is a good indicator of the online store's compliance with good business practices and a seal you should look for when buying diamonds, watches, pearls or 18k italian gold jewelry. Always get the particulars related to your purchase documented in case there is a dispute. Call the online store and get confirmation as to the particulars of the purchase. Even though you have had a conversation, make sure that all aspects of the purchase are well documented in writing. As a closing comment, the recipient of your jewelry or 18k italian gold jewelry is one lucky person!