Prior to making your purchase for the bracelet charm or watch or bracelet or whatever, make sure that you research all relevant features. Be sure that you comparison shop for quality, price and customer service. b. Get all the details about the online or store return policy and their refund policy. a. Carefully read all warranties and guarantees and ask questions if the terms are unclear. Obtain a written sales receipt and, in writing, any information you relied upon in your purchase.

Investigate the 'store' from whom you are making a purchase. Whether it's a brooch, pendant, necklace or bracelet charm, understand the stores reputation by checking with others that have made purchases including friends or relatives. Be sure the store has a long-standing, solid reputation in the community. You want to find out if the jeweler is a member of any industry organizations and what requirements are necessary to be a member. Obtain a report on the business from the Better Business Bureau. Dealing with knowledgeable staff is a must. See if they have a gemological background.

If you do buy that ring, bracelet, watch or bracelet charm online, before you do so, see if the site posts a Better Business Bureau Reliability seal on their site. Always get the particulars related to your purchase documented in case there is a dispute. A conversation with a sales person from the online store as you want to 'get personal' as if you had visited a 'bricks and mortar' store. That having been said, getting everything represented in writing is very important. Lastly, wear that jewelry or bracelet charm often and enjoy it.