Before 'pulling the trigger' on that jewelry buy, be sure you learn all you can about the burberry cuff link or whatever you are purchasing be it gold, silver, platinum or just gemstones. Be sure that you comparison shop for quality, price and customer service. c. Inquire about how you would get a refund or return the item if dissatisfied. c. Ask about the seller's guarantee and/or warranty on the item being bought. If you are purchasing precious gems, obtain a gemological report and also get in writing any information you relied upon in your purchase.

Investigate the 'store' from whom you are making a purchase. Whether it's a brooch, pendant, necklace or burberry cuff link, understand the stores reputation by checking with others that have made purchases including friends or relatives. Be sure the store has a long-standing, solid reputation in the community. Professional trade organizations set 'standards'. Determine if your jeweler is a member of any such organizations. Obtain a report on the business from the Better Business Bureau. Look for a jeweler with a gemological and appraisal education and certificate.

If you do buy that ring, bracelet, watch or burberry cuff link online, before you do so, see if the site posts a Better Business Bureau Reliability seal on their site. Get all the product details in writing (for example by email) including refund policy. Talking with a representative of the web store is always a good idea so that you have some personal contact. Even though you have had a conversation, make sure that all aspects of the purchase are well documented in writing. With all that accomplished, wear that jewelry or burberry cuff link as often as possible.