Before 'pulling the trigger' on that jewelry buy, be sure you learn all you can about the cast of the movie the ring or whatever you are purchasing be it gold, silver, platinum or just gemstones. Compare price, service and quality. b. Get all the details about the online or store return policy and their refund policy. f. Don't buy without getting a warranty or guarantee with the item being purchased. Be sure to get, in writing, on the sales receipt, any information you relied on when making your purchase, such as the gem's weight or size. Some jewelers will supply a grading report from a gemological laboratory.

Investigate the 'store' from whom you are making a purchase. Whether it's a brooch, pendant, necklace or cast of the movie the ring, understand the stores reputation by checking with others that have made purchases including friends or relatives. A store's 'standing' in your community is an important factor to consider prior to making a purchase. See if they belong to any trade organizations which usually require strict adherence to good business practices before accepting a store for membership. Don't forget to look into the background of your jeweler through the BBB - they are an excellent resource. Look for a jeweler with a gemological and appraisal education and certificate.

If you do buy that ring, bracelet, watch or cast of the movie the ring online, before you do so, see if the site posts a Better Business Bureau Reliability seal on their site. Be sure to get all the particulars related to your purchase in writing as you do not want to have any disputes without evidence of what you believe was represented. A conversation with a sales person from the online store as you want to 'get personal' as if you had visited a 'bricks and mortar' store. Having written that, paperwork trail is extremely important when making an online jewelry purchase. As a closing comment, the recipient of your jewelry or cast of the movie the ring is one lucky person!