Don't 'pull the trigger' on purchasing cheap amber jewelry or watch or bracelet or any jewelry until you learn all you can about it so that you are a smart consumer. Make sure you check out not only the price of the item relative to the quality but also the customer service you will receive after the purchase. a. Ask about the store (or online) refund and return policy. b. Review any guarantees or warranties that come with the purchase. If you are purchasing precious gems, obtain a gemological report and also get in writing any information you relied upon in your purchase.

So, how does one find a jeweler that is trust worthy. Whether you are buying diamonds, rubies, a watch of cheap amber jewelry, investigate the store's reputation. A store's 'standing' in your community is an important factor to consider prior to making a purchase. Find out what organizations the jeweler belongs to and their membership requirements. The Better Business Bureau in your area is a resource you should use when evaluating a prospective jeweler. Determine if the store's sale people have any gemological and appraisal education.

The BBB Reliability seal is a good indicator of the online store's compliance with good business practices and a seal you should look for when buying diamonds, watches, pearls or cheap amber jewelry. Always get the particulars related to your purchase documented in case there is a dispute. If you are shopping online, get the websites location and talk with someone to clarify all aspects of the purchase. Further to the telephone call, be sure that the purchase is well documented including all representations. As a closing comment, the recipient of your jewelry or cheap amber jewelry is one lucky person!