Don't 'pull the trigger' on purchasing cheap diamond wedding band or watch or bracelet or any jewelry until you learn all you can about it so that you are a smart consumer. Compare price, service and quality. a. Ask about the store (or online) refund and return policy. c. Ask about the seller's guarantee and/or warranty on the item being bought. If you are purchasing precious gems, obtain a gemological report and also get in writing any information you relied upon in your purchase.

Investigate the 'store' from whom you are making a purchase. Whether it's a brooch, pendant, necklace or cheap diamond wedding band, understand the stores reputation by checking with others that have made purchases including friends or relatives. Check out the store's reputation in your area. Professional trade organizations set 'standards'. Determine if your jeweler is a member of any such organizations. The Better Business Bureau in your area is a resource you should use when evaluating a prospective jeweler. Determine if the store's sale people have any gemological and appraisal education.

For online stores, look for their Better Business Bureau Reliability seal whether you are regardless whether you are buying a bracelet, a string of pearls, a watch or cheap diamond wedding band. Get all the product details in writing (for example by email) including refund policy. Talking with a representative of the web store is always a good idea so that you have some personal contact. That having been said, getting everything represented in writing is very important. As a closing comment, the recipient of your jewelry or cheap diamond wedding band is one lucky person!