We suggest that before you lay out your money for that coldplay fire ring or other jewelry (e.g. watch, diamonds, pearls), you learn all you can about it so assure yourself that you are getting what you are paying to get. Shop all aspects related to your purchase: the price; the quality and the service you get after the purchase. c. Inquire about how you would get a refund or return the item if dissatisfied. e. Any purchase you make you will want to be sure comes with a warranty and/or guarantee - be sure you understand its terms. Obtain a written sales receipt and, in writing, any information you relied upon in your purchase.

Investigate the 'store' from whom you are making a purchase. Whether it's a brooch, pendant, necklace or coldplay fire ring, understand the stores reputation by checking with others that have made purchases including friends or relatives. Be sure the store has a long-standing, solid reputation in the community. Find out what organizations the jeweler belongs to and their membership requirements. Get a BBB report on your jewelry store prior to making any purchase. You ant your jeweler to have a gemological and appraisal certificate.

A good indicator of a reliable site for getting that string of pearls, or bracelet or coldplay fire ring, is the BBB seal of reliability. Be sure to get all the particulars related to your purchase in writing as you do not want to have any disputes without evidence of what you believe was represented. A conversation with a sales person from the online store as you want to 'get personal' as if you had visited a 'bricks and mortar' store. Further to the telephone call, be sure that the purchase is well documented including all representations. As a closing comment, the recipient of your jewelry or coldplay fire ring is one lucky person!